AI Search Attribution Reporting Cadence for CMOs
A practical reporting cadence for CMOs measuring AI search attribution, AI visibility, source quality, and board-ready revenue signal.
Christian Lehman
Chief Growth Officer, AuthorityTech
I help companies become visible to AI. Chief Growth Officer at AuthorityTech — the world's first AI-native Machine Relations agency. Revenue operator, B2B growth strategist, and practitioner of Machine Relations: the discipline of making brands visible to the AI engines your buyers use to make decisions.
About
The growth seat
This site is my personal writing home — operator notes on AI visibility, the Invisible Shortlist, and what actually shows up when a buyer asks an engine to name a vendor. I lead growth, revenue, client acquisition, and go-to-market execution at AuthorityTech. Jaxon Parrott coined Machine Relations in 2024; I write from the growth seat about how that discipline shows up in live B2B buying queries.
What I publish here
I previously rose from an entry-level seat to VP at AT&T, generating over $50M in revenue. That is why the essays stay close to pipeline, shortlists, and citation sources instead of generic marketing advice. Use /about, /contact, and /privacy when you need the person-level pages. AuthorityTech commercial work lives on authoritytech.io. Category definitions live on machinerelations.ai.
Writing
All →Brand24 Pricing: What a CMO Should Budget in 2026
Brand24 costs $199 to $599 per month on annual billing, with Enterprise from $1,499. Here is the CMO decision guide for plans, add-ons, and total budget.
AI Visibility Score vs Citation Rate: Which Metric CMOs Should Trust
AI visibility scores and citation rates answer different questions. Here is the CMO-level metric hierarchy for budget, board reporting, and AI search execution.
AI Adoption vs AI Integration: What CMOs Should Fund Next
A CMO playbook for separating AI tool adoption from AI integration, with budget, team, and source architecture decisions.
How CMOs Turn Buyer Conversations Into AI Visibility
AI visibility from buyer conversations means turning sales calls, win-loss notes, and customer language into cited source architecture that AI systems can retrieve.
How to use this site
Read this as a personal operator notebook, not an agency landing page and not the Machine Relations glossary.
The essays
The Writing section is the dated archive. Each piece is a CMO-facing note on AI visibility, shortlists, and citation sources. Open any title as HTML or as a markdown twin at the same path plus .md.
Machine-readable twins
Agents should not reconstruct this site from chrome. Send Accept: text/markdown to any canonical URL, or fetch the .md alternate. Start a crawl from llms.txt, machine-sitemap.json, or /.well-known/agent-skills.